Quickie #3: Behavior vs. Opinion

Saturday, November 1, 2008 10:47
Posted in category Quickies, UX

Usability research isĀ behavior-driven.

The quality data you get from people is:

  • what they do
  • what they fail to do
  • and how they do it

People’s opinion, should never be considered as input for usability research (you may find some usefull thoughts however).

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